Centrale Emailing

Information on email technology and marketing

3 Things you Need to Know about GDPR

GDPR is probably all you’ve heard about recently! Almost every brand is sending out emails about GDPR legislation and some companies will be running ‘repermission’ emails, whereby if you want to hear from them again or stay in their subscriber...

Are paid social media adverts worth it?

Many businesses are asking the same question- Are social media adverts worth it? Well, there is no yes or no answer as all businesses are different and the way they utilise online marketing is also...

Branding Top Tips

Your brand is unique; it defines who you are and what you are presenting to your customers. To ensure that you start off with a bang, determine your brand’s target audience, such as single mums who work from home or college students studying abroad. Then, define...

How to use social media to improve your business

As a business owner, you should see social media as more than a method for interacting with family or friends, and here are some of the techniques you may want to use to boost your business...

Mailing

Why don’t people open my emails?


Many businesses wonder why their email open rate is so low when they have thousands of subscribers. It is a big problem because if you’re spending a lot of time making beautiful emails that are designed to persuade new and existing customers to buy from you...

Making your business emails more attractive

Email marketing is a very important aspect of online marketing and shouldn’t be one that is overlooked as when it is done correctly it can work wonders for creating sales for your business. One way of improving your email open rate is by making them more eye-catching and...

Live chat is a good feature to add to your website

Adding a live chat to your website can be a very beneficial tool. Live chat allows your customers to communicate directly to one of the team members, which can help with sales and...

Branding & Print

Do companies still print marketing materials?


Print and digital actually work best together. Smart companies use both. A printed piece can drive people to websites and apps. QR codes bridge the physical-digital gap. High-quality printing shows you care about quality overall. It sends a message about your brand. Cheap printing does too - just not the message you want.

Print or Digital?

Print costs more than digital. But that investment can pay off. The key is choosing the right projects and doing them well. Save print for when it really matters, using a professional commercial signage company for quality results. The future is print plus digital, not print versus digital. Each has its strengths. Used strategically, print still delivers results that digital alone can't match.

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